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CRM Manager

Company: VirtualVocations
Location: Memphis
Posted on: January 28, 2025

Job Description:

A company is looking for a CRM Manager to develop and execute CRM strategies for casino brands.



Key Responsibilities

Develop and execute CRM strategies covering customer lifecycle
Plan and analyze promotional campaigns for player activation, retention, and reactivation
Monitor key retention metrics and improve communication strategies


Required Qualifications

2+ years of experience in gambling or betting
Experience with email, SMS, and push channel communications
Analytical skills to interpret data and analyze campaign performance
Familiarity with CRM integration systems and customer segmentation
Intermediate or Upper-Intermediate English proficiency

Keywords: VirtualVocations, Southaven , CRM Manager, Executive , Memphis, Mississippi

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